Applied Services: Brand Identity
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Established in Saudi Arabia in 2009, International Company for Education and Advanced Training (ICEAT) has worked hard over the years to ensure providing a high quality of education for future generations.
Now the company has set standards in terms of teacher recruitment, project management and professional services.
ICEAT is now setting the benchmark for all aspects of education management.
Driven by the strong belief that a great teacher is the foundation of any good education system; ICEAT partners with organizations in education and training to help unleash the full potential of their human capital.


Smart Touch was assigned to undertake the creation of International Company for Education and Advanced Training (ICEAT) brand identity that will position the company among well entrenched competitors.
All brand identity items were created starting from the logo design, Letterhead, A4 Folder, A3 and DL size envelope, Business cards, receipt vouchers and stamps, all of which will help in moving forward with the company”s competitive position strategy.